HEB partners with the Texas Parks and Wildlife Foundation to improve conservation

Thanks to a new partnership with HEB, the Texas Parks and Wildlife Foundation will be able to do more to conserve the state’s wild things and places.

The Texas grocer will donate a portion of the proceeds from sales of its Field & Future by HEB™ line of sustainable products to support TPWF’s efforts to conserve the state’s wildlife, habitat and natural resources, according to A press release.

“HEB is an iconic Texas company, and this new partnership with the Texas Parks and Wildlife Foundation, our official nonprofit partner, is incredibly exciting,” said Carter Smith, executive director of the Texas Parks and Wildlife Department, in the communicated. “It’s only fitting that the Field & Future product line benefits conservation projects across Texas, and we are deeply grateful for this new partnership.”

Field & Future by HEB, which the company launched last year, is an eco-friendly brand of household, personal care and baby products. The brand is made with recycled or recyclable content, biodegradable formulas or plant-based ingredients and no more than 165 harsh chemicals. Currently, there are nearly 100 Field & Future by HEB products on the shelf, including dish soap, shower gel, toilet paper, baby diapers, as well as trash bags and trash bags. recyclables, which are made from 65% and 30% post-consumer recycled plastic from HEB facilities, respectively.

“We know that HEB and our customers have a shared commitment to protecting the land, water and air of Texas for generations to come,” said Winell Herron, vice president of public affairs, diversity and environmental affairs of the HEB group. “With our Field & Future by HEB line, we are able to deepen our longstanding partnership with Texas Parks and Wildlife and further our shared goals of environmental sustainability and the conservation of our beautiful state.”

TPWF supports a wide range of conservation projects across the state, including coastal conservation along the Gulf Coast of Texas, black bear restoration in West Texas, and the creation of the park. Palo Pinto Mountains State in North Texas, the newest state park in the state, slated to open next time. year.

“Since 1991, TPWF has invested more than $220 million in conservation projects in Texas, and this meaningful commitment from HEB will allow us to do even more to conserve the wild things and wild places of Texas for future generations,” said Mike Greene, of the TPWF Board of Directors. Chairman of the Board of Directors. “We are honored to partner with a company loved by generations of Texans and look forward to working with them to make Texas a better place to live and enjoy the outdoors.

Learn more at tpwf.org/heb/

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